August 4, 2023: I'm a million different people from one day to the next...

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July 28, 2023

Meta (Facebook) shared that they are developing AI chatbots with over 30 different personalities. That’s just what we need, artificial intelligence that has a severe personality disorder and access to our private information (points if you’ve seen Split).

Read more here

Let’s Talk About It

• Uber is expanding its out-of-home advertising network

• Reddit is testing “official” badges for organizations (we all know they’re basically blue checkmarks)

• Apple’s iOS 17 has a privacy shift that could mean trouble for marketers

Tips From The Water Cooler

EFFECTIVE CONTENT MARKETING BEYOND BLOGS

Often times our minds immediately think of native blogs when the subject of “content marketing” comes up, but there are a variety of ways to go about marketing your content, and SearchEngineJournal.com breaks down their suggest ways of going about it.

OPTIMIZE YOUR SOCIAL MEDIA ADS

Meta and its premiere platform, Facebook, don’t hold a lot of favor with brands and marketers in regard to organic engagement, however, they’re still killing it at the paid social game. To sweeten things up, they’re offering first-hand advice on how to improve your campaign performance on Facebook.

Digital Delane

Like what you’ve seen and what you’ve read? Looking to level up your brand and your marketing? You’re in luck because The Brand Behavior is owned and operated by Digital Delane, a full-service digital marketing agency based out of LA.

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