January 19, 2024: Nobody puts Snoop in the dogghouse.

Snoop Dogg's partnership with a fire pit brand is getting some serious attention.

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January 19, 2024

The recent partnership between Solo Stove and the legendary Snoop Dogg has been quite the topic in the marketing and advertising world, but there’s more to the story. Solo Stove’s CFO says that they missed their sales mark, however, the conversation changes when you realize the campaign was actually about brand awareness. You’ll want to read this!

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Tips From The Water Cooler

HOW TO KEEP YOUR ADS FROM BECOMING ANNOYING

You might think that showing your ads as much as possible is one of the best ways to make them effective – sorry to burst your bubble but that’s not the case, especially when the ads look the same. Curious to learn more? Be sure to check out this article from Ariyh that explains it all.

APPLE’S 8 SECRETS ON LANDING PAGE COPYWRITING

Apple is, quite obviously, an icon when it comes to product design. However, they also have some amazing minds in their marketing department who know how to craft amazing marketing messages. With that being said, we thought we’d share their secrets on copywriting for landing pages.

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